Argo Marketing recently announced a contract with Hearthware Inc
September 29th, 2007 –Argo Marketing recently announced a contract with Hearthware Inc. to conduct outbound recovery services via telemarketing and direct mail for Hearthware's flagship DR product, the NuWave Oven. Argo will put together a dynamic winback program with the ultimate goal of increasing universal conversion, lowering the media cost per order, and enhancing Hearthware's return on media investment.
Argo has retained the services of Innovative Marketing Services as the vendor of choice to work under Argo's management to conduct Stage One ofrecovery: outbound telemarketing. A print and mailing vendor has yet to be determined, and proposals are being accepted at this time.
For more information, please contact Alexandria Duncanson at Argo Marketing Group. Alex can be reached via email at alex@argomarketinggroup.com or at (207) 786-5200.


