Recovery Services
For many Direct Response marketing campaigns, a potential sale is lost once the caller hangs up with the initial agent. At Argo, we recognize that retaining these buyers is entirely feasible. Oftentimes, potential buyers can be won back later on through an outbound recovery campaign. To win back these callers, we utilize multiple outlets to develop an outbound strategy that best fits your campaign, thereby turning your dormant database into a profitable asset. We do this by utilizing a combination of outbound call centers, direct mail campaigns and email.
Recovery should also be done on all of the customers who were either one time orders or a continuity drop off. By utilizing different tactics, we can achieve a high rate of re-activation of these customers, thereby increasing your lifetime revenue per customer.